Digi pack and Advert Locations

I Wanted a location that wasn't featured in the music video because i wanted the photoshoot to have a different setting and be completely unrelated to the video. I wanted to use this location to the advantage of catching customers eyes so i knew it had to be bold but interesting and make the artist stand out and at the same time be the focal of the picture.

When you google the word "hiphop" lots of graffiti images is what comes up, but when you google r&b more urban images come up. After portraying the artist in the public eye as a hip hop artist with the twist of having him dress as more like a layed back r&b artist i decided i wanted too portray him in more of the hip-hop light but not too much as to turn off any perspective r&b customers. With this in mind i knew i wanted a graffiti type background.

I researched the places which had graffiti art on the walls in london......

......and this is what i came up with:
Stockwell park estate

Brick lane

Trellick Tower

 

After talking to alot of different people i knew that southbank also had alot of graffiti art and from personal knowledge i knew brick lane had a large variation of graffiti art aswel. i searched those locations individually and got this:
Brick lane

 




                     
                               Southbank

After going and looking at a few places i chose brick lane for the shoot as i felt that the locations i chose fit the profiles of what i was looking for.