Mini Haye - One day

Mag Advert

Second Draft

Song - One Day

Free Electronic Press Kits from ReverbNation.com

First draft of script

Initial Ideas

Concept of 'Dream girl'

The artist has lost a girl who was special to him; he then dreams that this girl is with him again.

Filming Ideas

- Moments of the artist with the girl

- Moments of the artist without the girl

- Partially black and white

- Shots of the girl disappearing

Music vid analysis 4

Analysis - Krept and Konan

Music video analysis 3

Textual Analysis - Rick Ross

Treatment

The audience gets insight into the mind of a young man as he subconsciously reminisces on his past. He has gone through a journey which has physically changed him as a person, his life is different but one thing remains the same, the love he has for one girl.

The audience witness him dream/day dream of the happy moments they both shared as if it was reality, he longs to be back with this girl again and resents the fact he lost her. The atmosphere of this video is happy whilst its a dream and at the same time a little depressing when its reality.

The past is symbolised in black and white in order to create the idea that we are in the young mans subconscious mind. This however contrasts with reality, which will be in colour in order to show that this is how life really is now without the girl.

The storyline is illustrative so that the audience will be able to follow and understand the concept of the song. The final moments we see of the young man will be a faded image of him and this girl together, merged into him being alone so that the audience are left empathising with him.

Music video Analysis 2

Textual Analysis - Nicki

Music Video textual analysis

question 2

Question 3

Question 4, 5,6,7 and 1

Lyrics

Hip hop mood board

Artist

This is my main artist, he is currently 23. My video will be all about this artist and his dream about a special girl.

Possible locations

- Old street
- Battersea park
- Battersea bridge
- Southbank
- London eye
- Rural estate
- Roof of a tall building
- A bedroom

Concept

Concept of 'Dream girl'

The artist has lost a girl who was special to him; he then dreams that this girl is with him again.

Filming Ideas

- Moments of the artist with the girl

- Moments of the artist without the girl

- Partially black and white

- Shots of the girl disappearing

- Shots of the girl on her own
- Shots of the artist on his own
- Daydream

Location shots

These are my main locations for my video. Initially these locations were chosen for the original song however after changing the song I felt that some of these locations will be vital for me to portray this idea of freedom. the way the light hits the space adds to this idea and gives a general feeling of a pursuit to happiness.

They are also areas where people go to think and take a walk just to clear their mind so i thought these locations where important to portray that. The cloudy skies were used to connotate a sign of hope, and the brick wall location was used to connotate this idea of building up to something.

                           

                       

                       

                       

Audience research questionnaire

Results

Hip-Hop Questionnaire

1) How old are you?(Circle one)

11-14, 15-18, 19-23, 24+

2) Gender?(Circle one)

Male Female

3)Who are your favourite Hip-Hop artists?

4) When you think of Hip-Hop what words come to mind?

5) Are there any particular colours you would associate with Hip-Hop music?

6) Would you prefer to watch a storyline based or narratively based video?(Circle one)

Storyline based Narratively based

7) Would you prefer to watch a black and white or colour music video?(Circle one)

Black and white Colour Both

8) What are your favourite Hip-Hop music videos?

9) How often do you listen to Hip-Hop music?(circle one)

Every day 2 times a week 3 times a week 4 times a week

5+ weekends Every month Other

10) What Hip-Hop artists outfits in music videos stand out the most for you?

11) Do you prefer videos Which are up-beat or mainstream?(Circle one)

Upbeat Mainstream

12) Do you prefer busy music videos or videos with not a lot going on?(Circle one)

Busy Clearcut

13) Do you think the artist should appear in the music video?(Circle one)

Yes No

14) Which clothing stores do you shop in? (Circle as many as appropriate)

H&M Primark Topman/Topshop Riverisland

Hollister Designer stores Super dry Gap Urban

outfitters Pull and bear?

Music video analyse feedback

View more PowerPoint from Graveney School

Preliminary task - slow & fast sequence

Preliminary feedback

Below is the feedback i got from my class after they watched my fast and slow sequence:
Feedback